Whether you love it or hate it, content creation is a big part of digital marketing. While you are working toward your social media goals, keep in mind that a content strategy can only succeed if you have the content to share when you have planned.
Here are a couple of tools I love for simplifying content creation.
Grammarly-Your Personal On-Demand Blog Editor
Grammarly is a tool that scans your text and provides suggestions for spelling, grammar, and tone.
There is a free version and a paid version. I used the free version for a while, and it is pretty helpful. Still, I eventually opted to try the paid version because a colleague from grad school said it was the best thing they ever did for their writing. I also saw advice for many writers who said it is the next best thing to have a personal editor on call always.
If you think of Grammarly as an editing assistant, having something external double-checking is a great resource. It is extra helpful while editing blog content you have written yourself. The suggestions may not always be the most appropriate choice, but it is beneficial to have extra eyes on your writing, even digital.
Canva-Seamless Content Creation and Sharing
Canva is a valuable content creation tool if you are posting similar content to multiple platforms. There are free and paid versions, and you can also share codes to earn credits for premium designs if you don’t want to pay for premium.
What I love most about Canva is the ability to switch between popular content dimensions seamlessly. For example, you can create a design starting as an Instagram post and then resize it appropriately to fit other platform dimensions.
Canva has so many other useful paid features like a background remover, exclusive icons, and design elements. You can also put together different brand styles so that your contact remains consistent over time.
If you are creating content for multiple platforms, I suggest looking into Canva. If you are a new Canva user, you can use my referral link to sign up and receive a free credit to try premium design elements.
WordPress.com- The Host with the Most
I especially like WordPress.com for new bloggers because the hosting and customer service features are all located in the same place. WordPress.com makes it easy to set up and customize a website or blog quickly, and they have many paid and unpaid plans available.
This blog you are reading right now is on a wordpress.com site. You can join WordPress and create a blog of your own. If you would like to use my referral link, we will both receive credit.
My goal in writing these blogs is to share tools and strategies to help you create digital experiences that are easier for everyone involved. What are your essential tools for simplifying content creation? I would love to know your thoughts!